Put a QR code on your Instagram posts
Instagram doesn't allow clickable links in posts, but a QR code on the image gives people on another screen a way to reach you. Square and Stories sizes are preset so the result is ready to post.
Step by step
- 1
Upload your post image — it will be resized to 1080×1080 (switch to 9:16 for Stories).
- 2
Paste the link you want people to reach: your shop, link-in-bio page, or event.
- 3
Keep the code large enough — at least 15–20% of the image width — so it scans from a phone screen.
- 4
Download as JPG and post it straight from your device.
Tips for best results
Who actually scans these?
People viewing your post on a laptop or TV, or someone showing your story to a friend. Mention it in the caption: “Scan the code to shop the look.”
Avoid the UI zones
In Stories, the top 250px and bottom 250px are covered by Instagram's interface. Keep the QR code in the middle band.
Match your brand
Use a dot style and color that fits your feed, and add your logo in the center — error correction is raised automatically so it still scans.
Frequently asked questions
Can people scan a QR code inside the Instagram app?
Instagram can't scan codes inside its own feed, but anyone viewing your post on another device — or a screenshot — can scan it with their camera app.
What size should my Instagram image be?
1080×1080 for square posts, 1080×1350 for portrait posts, and 1080×1920 for Stories and Reels covers. Square and Stories are one-click presets here; use Custom for 1080×1350.
Other ways to use QR Brand
- Add a QR code to any imageDrop in a photo, poster, or design, type your link, and drag the QR code exactly where you want it. Everything happens on your device — your image is never uploaded to a server.
- Add a QR code to many images at onceHave a folder of product photos, event slides, or social posts? Load them all, position the QR code once, and export every image in one click. Processing runs locally, so even large batches stay private.
- Add a QR code to a flyer or posterAlready designed your flyer in Canva, Photoshop, or Word? Export it as an image, drop it here, and place a QR code that links to tickets, sign-ups, or your menu — without re-opening your design tool.
- Create a QR code for your restaurant menuLink guests to your online menu, ordering page, or reviews. Unlike many “free” QR menu services, the codes made here are static — they don't depend on a subscription and won't stop working next year.
- Add a QR code to your business cardA QR code turns a paper card into a one-tap contact save or a link to your portfolio. Upload your card design, place the code, and export a print-ready file.
- Add a QR code to your wedding invitationSend guests straight to your RSVP form, registry, or wedding website. Choose a soft color and rounded dot style so the code looks like part of the design rather than an afterthought.
- Make a QR code with your logoUpload your logo, choose a dot style and brand colors, and QR Brand builds a code with the logo cut cleanly into the middle. Error correction is switched to the highest level automatically so the code still scans.
- Add a QR code to YouTube thumbnails and video framesMore and more people watch YouTube on TVs, where links in the description are out of reach. A QR code on an end-screen frame or slide lets them reach your link from their phone.
- Add a QR code to product labels and packagingLink customers to setup guides, ingredient details, warranty registration, or a reorder page. Batch mode lets you stamp the same code across every label variant at once.
More free QR tools
- Free QR Code GeneratorMake a QR code for any link or text with custom colors, dot styles and your logo. Download PNG or SVG.
- Wi-Fi QR Code GeneratorLet guests join your Wi-Fi by scanning a code — no typing passwords.
- vCard QR Code GeneratorShare your contact details as a QR code that saves straight to a phone's contacts.
- QR Code Scanner from ImageRead a QR code from a screenshot or photo, right in your browser.
- QR Code Size CalculatorWork out the minimum print size for a QR code based on scanning distance.
Keep QR Brand free
No ads, no tracking, no paywalls — QR Brand is funded by people who found it useful. If it saved you time, you can buy us a coffee. Pay what you want; it's completely optional.
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